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Important Notice

[Vol.4] Cherry's Choice Application

Date : 2026.09.09

View : 11

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Dear Exhibitors,


This year, Cafe Show Seoul embraces the theme “Hwal-jjak” (full bloom in Korean), 
celebrating the possibilities and meaningful moments that unfold through coffee.

Cherry’s Choice is a special showcase that brings together exhibitors’ products and new ideas, 
highlighting products that are gaining attention today and emerging trends that will shape the future of the coffee industry.

We hope your products will also bloom at Cafe Show Seoul this year.

🍒 What is Cherry’s Choice?

Named after the coffee “cherry,” Cherry’s Choice is a curated showcase featuring a selection of products and services from Cafe Show Seoul exhibitors, 
highlighting the latest trends and products to watch in the coffee and café industry.

This year, products will be selected in two categories — NEW and HOT — and showcased to buyers, industry professionals, and consumers visiting Cafe Show Seoul.

Products selected for Cherry’s Choice will also be automatically nominated for the Cafe Show Excellence Award.

📌 2026 Cherry''s Choice Entry

- Eligibility : Cafe Show Seoul 2026 exhibitors
- Categories : Choose one — NEW or HOT
- Entry Fee : Free of charge
- Number of Entries : Maximum 1 category / 1 product per company
- Submission Deadline : September 30 (Wed.)
- How to Apply : Cafe Show Seoul Exhibitor Portal → [Optional Application] Cherry’s Choice
- Schedule
Exhibitor Submission (by Sep. 30) → Committee Review (Oct. 1–13) → Selected Products Announced (Oct. 14) → On-site Display (Nov. 11–14)


Showcase the unique appeal and potential of your products to more buyers and consumers through Cherry’s Choice!
We look forward to your interest and participation.

Thank you.

A CUP OF THE WORLD
Cafe Show Seoul

 

 

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