Seoul International Cafe Show - Asia's No.1 Coffee Event

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AT ONCE INDUSTRIAL CO., LIMITED

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CEO: DAVID

address: Room 112,Block A,3/F,Chuan Yuan Factory Building, 342-344 Kwun Tong Road,Kwun Tong,Kowloon，Hong Kong

Tel: 86-021-3656-1356

Fax: -

E-mail: david@grandwaregroup.com

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booth Number: C711

About us

Founded in 2020, JiYin@ONCE secured its initial funding from Shanghai Kirin Capital in an angel round
and received investment from Dongjin Food Industry in 2022.
By introducing the original nitrogen-freshness-preserving straw technology, JiYin has overcome the challenge of
preserving coffee flavors at room temperature, earning widespread acclaim among coffee enthusiasts.
The brand has achieved over 300% growth ftwo consecutive years ranked first in the coffee liquid category on the Douyin platform in 2022.
In 2023, JiYin collaborated with Foci Pharmaceuticals to develop a series of plant-based functional concentrate liquids.
In August 2023, the brand launched a concentrated cocktail series, introducing a new drinking experience fyoung people.
JiYin remains committed to presenting consumers with the ultimate in convenience, freshness,
and deliciousness through leading-edge concentrate preservation technology.

Product/Brand (Total 1)

Coffee/

ONCE

ONCE COFFEE

In coffee, “concentration” refers to the ratio of water-soluble flavsubstances extracted from the total liquid coffee. The industry typically uses TDS (Total Dissolved Solids) BRIX as metrics to measure coffee concentration. A 25x concentration means that while the recommended direct drinking concentration of coffee is around 1 BRIX, one JiYin Italian espresso straw has a BRIX of 25, hence the 25x concentration.

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